Two retail sites, one search strategy: AVAKids and AVASport.

Dual-site SEO management and ads performance for two specialist retailers — kids' products and sportswear — with content strategies tailored to each audience.

Client: AVAKids & AVASport
Industry: Retail
Disciplines: Performance · SEO
Projects: 1

Project 01 · SEO · Performance

AVAKids & AVASport: Dual-Website SEO Management & Ads Performance

45KAVAKids daily visits

15KAVASport daily visits

Scope of work

Dual-site content strategy tailored to different audiences
Link building and off-page authority management
Entity SEO implementation for brand authority
Technical audits and performance optimization
Product page optimization for conversions
Category-specific keyword targeting
Ads performance

Impact & results

AVAKids: grew to 45K daily visits with strong rankings in kids' retail
AVASport: achieved 15K daily visits in a competitive sports market
Implemented off-page entity strategies for brand recognition
Conducted comprehensive website audits and speed optimizations

AVAKids Google search result with category sitelinks

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